Most of the clients I’ve worked with have asked me how to get on the first page of Google. It seems to be the number one goal of most businesses because they assume that most of their attention online will come from Google and that will convert to the most business. In some industries, this …
What is brand identity? When you think of McDonald’s, what do you picture? Yellow arches? Ronald McDonald? Yellow and red? Food? This is a great example of brand identity. Brand identity is the image your customers think of when they visualize your brand. It is made up of a few key features that help build …
Your Guide to Brand Identity and Why It’s So Important Read More »
“People shop and learn in a whole new way compared to just a few years ago, so marketers need to adapt or risk extinction.” -Brian Halligan, CEO of Hubspot In the World of Marketing, Change Is Necessary When I meet new clients, one of the first things we discuss is what they are currently doing …
Change Is Necessary For Your Business To Stay Relevant Read More »
I get this question all the time when I give my free consultations to clients. So many small businesses start by creating a free Facebook page, see some success, and think they don’t need to spend money on a website. And if I thought this was in the best interest of your business I would …
Facebook Business Page Vs Website – Do I really need a website? Read More »
In today’s society, everyone knows they need a website for their business, but the design and functionality of that website is what is really important. Why? We’re glad you asked! The design of your website is crucial to the user experience of your customers. If your audience is not able to navigate around your website …